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Digital Content That RanksWorksSells

Artfully crafted content to tell your story and deliver an engaging consumer experience.

Content Marketing

Elevate your business to new heights through storytelling.

SEO

Improve your visibility and drive the right traffic to your content.

Digital Publishing

Create content that educates, informs and inspires your audience.

About Us

Pencil Boat Media is a digital media publisher based in Ontario, Canada. Our publishing inventory includes 5 websites with more than a million monthly visitors. We are proud to be partnering with Ezoic as a Premium Publisher and Certified Ezoic Specialist. We have also partnered with more than 20 advertisers.

We follow a sustainable publishing business model that enables us to continuously produce high-quality and relevant content with an increasing number of advertisers and loyal readership. Through our SEO friendly content, we are able to attract visitors and help them convert into customers.

Because reading, writing, and content is fun

5

Websites

1

Million+ Monthly Visitors

120+

Countries

20+

Advertising Partners

The Power Of Digital Content

Today, content is regarded as the most effective digital marketing approach, and is expected to generate $8.88 billion in revenue in the United States alone by 2022. Here are some of the benefits of using digital content for your business:

More Engagement

More Engagement

Content can deepen your relationship with your leads and customers, moving them from merely interested in your brand to being brand promoters.

Wider Audience

Wider Audience

Consistently trying new tactics and fresh methods based on the data you gather about your audience will help you maintain a steady stream of new connections.

Omni-channel

Omni-channel

Omni-channel marketing ensures that your potential and current audiences receive one unified, consistent message that reflects their interaction with your brand.

Time-efficient

Time-efficient

With online content you can update your PPC campaigns, tweak your social media ads, and optimize your SEO campaigns to drive the best results on the go.

How Content Marketing Can Help Your Brand

Educate your market
1. Educate Your Market
The key to success in any market lies in understanding where your differentiation is. Are you offering a product that is different from what others are offering? A solution to a problem that others have not yet solved? Or are you tackling a problem that almost no-one else is addressing? Once you have a clear understanding of your unique selling proposition, you can then decide which level of the market you need to focus on – the product level, the solution level, or the problem level.
Engage Your Audience
2. Engage Your Audience
No matter how much time or money you spend on digital marketing, it won’t be effective unless your content engages your target market. In today’s online world, engagement is key to converting strangers into leads, leads into customers, and customers into brand ambassadors. Maximize your marketing ROI by creating content that truly connects with your audience.
Skyrocket Your Sales
3. Skyrocket Your Sales

Content marketing can be a powerful tool to attract traffic, generate leads, and convert customers. By creating informative, engaging content, you can guide prospective customers through every stage of the sales process – from their first encounter with your brand, all the way to becoming paying customers. In essence, your content becomes an extension of your sales team, helping you close more deals and drive revenue.

Retain Your Customers
4. Retain Your Customers

After a customer makes a purchase, your work is not done. Your goal should not simply be to make a sale, but rather to create long-term loyalty among your customer base. Post-purchase content should therefore focus on encouraging repeat business, building customer trust, and avoiding product or service abandonment.

All About #Marketing#Storytelling

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