Pay-Per-Click (PPC) advertising is a form of online marketing in which businesses can advertise their products and services on search engines and other websites.
With PPC, you can create ads on search engines like Google and Bing when people enter specific keywords related to your business.
When someone clicks on your ad, they are taken to your website, and you are charged a small fee for the click. The amount you pay depends on how competitive the keyword is and how much other businesses are willing to pay.
You can choose what keywords you want your ad to show up for, and you can also set a budget so that you don’t overspend. Pay-Per-Click advertising allows your business to target the right customers based on the keywords they search, as well as their demographics.
If you’re looking for an efficient and effective way to reach your target customers, Pencil Boat Media can offer affordable PPC solutions.